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Social Media: Passing Fad or Here to Stay?
It’s a controversial question that has been on many minds for the past two years – is social media just a fad? Some spout that it’s for the young, it’s been hyped up or it’s like any other trend which...
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Ouch! Social Media Mistakes You Don’t Want to Make
The do’s of social media are important. The don’ts are even more crucial. When setting out to market your business in the social media realm, you need to get familiar with ways of communicating online...
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What is Twitter and How Does it Work? A Twit’s Guide
If you’re looking for a very basic guide on how to use Twitter, you’ve come to the right place. I think many people who work in online marketing and social media management forget that not everyone is...
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20 Reasons Why We ❤ Twitter for Business
Twitter connects and networks you with others in your industry who share the same views and goals. Twitter offers you up to the minute access to what is being said about your brand. Twitter supplies...
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Google+ vs Facebook: The Social Media Showdown
Google+ will annihilate Facebook, devour it, show it whose boss and banish it to insignificance in the same vein as MySpace! These are some of the predictions being made in the Google+ vs Facebook...
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A Website is Not Enough
For any business, big or small, a website is only the beginning. A website is a great foundation to have in place when creating an online presence. A business website serves a very specific and...
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New Facebook Competition Rules: Killing Prospects for Small Businesses?
For businesses and brands, both big and small, running Facebook competitions on their business page has always been a great way to increase activity, build excitement and gain followers. However, in...
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What are the Ingredients for Effective Advertising on Facebook?
Is Facebook advertising worth your precious time and, more importantly – your money? Recent statistics show that Facebook has in excess of 750 million users. Up to 50% of these users will log on to...
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A Local Round-up of the Most ‘Like’able Facebook Welcome Pages
There’s nothing quite like an eye-catching Facebook welcome page to encourage the ‘liking’ action. For those of you who are not familiar with ‘welcome page’ terminology – it’s the first page you land...
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